Are you a working journalist or content creator covering cars and the auto industry? MPG is heading to SEMA, and we want you on the bus.

For the first time, MPG is hosting a Road Trip to the SEMA Show: a chartered shuttle from Southern California to Las Vegas for the Show’s opening days, November 2 to 4. MPG covers the charter for confirmed media.

What’s included

• Round-trip charter with wifi, plus daily shuttle service between the hotel and the Show
• An MPG member meeting on the way out, led by the MPG President and board
• Reserved MPG seating at the SEMA breakfast, OEM press conferences and the Full Throttle Media Tour
• The NAPA Auto Parts reception in the Media Center
• A hosted OEM or exhibitor visit on Wednesday
• Executive and exhibitor interviews set up for riders, aimed at stories you can actually file

The trip starts the moment you board. The board opens with a welcome, a rundown of the plan and introductions, so everyone knows who’s on the bus. Once in Vegas, the shuttle handles the driving so you can spend your time on the floor. The ride home wraps with a debrief and some content capture for MPG’s channels.

Who rides
Seats are confirmed, not guaranteed. To be confirmed, every journalist and creator must:

• Have a confirmed assignment to cover the 2026 SEMA Show
• Be approved by SEMA for a media credential (exhibitor, buyer and other badge types don’t qualify)

PR professionals, analysts and affiliates are welcome to apply but must pay for t their seat on the shuttle.

Space is limited. Sign up to be considered